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The latest from our blog

Orita 4.0 Model Update: FAQs

The longer you run Orita, the more revenue you’ll find

Getting Started with Orita SMS AI Segmentation

You’ve got great Flows. Use Orita to send them at the right time.

Orita vs Tie: Which Is Better in June 2026?

Why Seed Tests Can't Tell You If You're Inboxing

Orita 4.0 Model Update: FAQs

The longer you run Orita, the more revenue you’ll find

Getting Started with Orita SMS AI Segmentation

You’ve got great Flows. Use Orita to send them at the right time.

Why Claude can't do what Orita does

Orita Named Klaviyo Premier Partner, the Highest Tier in Klaviyo's Technology Partner Program

$80M found in Orita customers’ list-cleaned profiles

Spanx AI Segmentation Case Study: 31% Revenue Lift

Orita + Klaviyo: Smarter Segmentation

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Highlights from our podcast

Jun 18, 2026

•

1:05

We Are Not Here for the Channel. We Are Here for the Customer.

Jennifer Peters

Director of DTC at Olly PBC

Jun 18, 2026

•

1:25

51% Use AI to Research. Apply That to Commerce.

Melissa Daniels

Special Projects Editor at Modern Retail

Jun 18, 2026

•

1:36

Ask Why. Pull Threads. Then Shut Up.

Val Geisler

VP, Partner Programs at Digioh

Jun 18, 2026

•

0:59

We Saw the Demo. It Was Terrible. We Built It Anyway.

Philippe Roireau

Co-founder & CEO at Consio

Jun 18, 2026

•

1:51

Tour de France Riders Were Begging for It. So They Built It.

Ian MacGregor

CEO at Skratch Labs

Jun 18, 2026

•

1:05

We Are Not Here for the Channel. We Are Here for the Customer.

Jennifer Peters

Director of DTC at Olly PBC

Jun 18, 2026

•

1:25

51% Use AI to Research. Apply That to Commerce.

Melissa Daniels

Special Projects Editor at Modern Retail

Jun 18, 2026

•

1:36

Ask Why. Pull Threads. Then Shut Up.

Val Geisler

VP, Partner Programs at Digioh

Jun 18, 2026

•

0:59

We Saw the Demo. It Was Terrible. We Built It Anyway.

Philippe Roireau

Co-founder & CEO at Consio

Jun 18, 2026

•

1:51

Tour de France Riders Were Begging for It. So They Built It.

Ian MacGregor

CEO at Skratch Labs

Jun 18, 2026

•

1:13

If You Cant Do It, AI Cant Do It Either

Sean Wendt

Founder at dtcmvp

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Full podcast episodes

Podcast

•

Jul 16, 2026

•

52:12

From Dashboards to Decisions: Analytics, Attribution, and AI Inside Klaviyo

with

Kelsey Capps

Podcast

•

Oct 24, 2025

•

44:09

Fresh Cuts, Bold Moves: How ButcherBox Blends Value, Data, and Loyalty

with

with Reba Hatcher

Podcast

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Jul 13, 2026

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49:43

Pore Over the Data: Running Ecommerce at Dermalogica in the AI Era

with

Courtney Lear Wallace

Podcast

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Nov 11, 2025

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45:43

The Guy Big Brands Call: Rick Watson on What He’s Learned Advising the DTC 1%

with

Rick Watson

Podcast

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Nov 17, 2025

•

47:58

Retention Royalty: Two Experts Turning Email and SMS Into Revenue Machines

with

Mya Gupta and Kelsey Carstens

Podcast

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Mar 18, 2026

•

44:20

One Site Per Customer: Marko Bon on Domaine’s Experience-First Shopify Scale Machine

with

Marko Bon

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Maximize Revenue with AI Customer Segmentation

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TRUSTED BY

Maximize Revenue with AI Customer Segmentation

PRODUCTS

RESOURCES

COMPANY

TRUSTED BY

Terms & Conditions

Cookie Policy