CASE STUDY
Tracksmith sees 40x ROAS, signs on for annual Direct Mail program with Orita
Tracksmith sees 40x ROAS, signs on for annual Direct Mail program with Orita
“Orita approaches Direct Mail pragmatically with a laser focus on ROI. They systematically find the segments that perform the best and then automate everything. Add a deeply rooted test & learn mentality, and it’s easy to feel confident that the ROI is going to be there month after month.”
Eric Schneider
Director of Marketing Performance
“Orita approaches Direct Mail pragmatically with a laser focus on ROI. They systematically find the segments that perform the best and then automate everything. Add a deeply rooted test & learn mentality, and it’s easy to feel confident that the ROI is going to be there month after month.”
Eric Schneider
Director of Marketing Performance
Return on Ad Spend
Return on Ad Spend
40x
40x
40x
Incremental ROI
Incremental ROI
6x
6x
6x
Direct Mail Net Profit
Direct Mail Net Profit
$305k+
$305k+
$305k+




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