CASE STUDY

Rowan started with Orita to remove bots, and stayed for the email revenue gains

“As a high-growth brand with a small team, we had hit the point where our list became too much to handle manually. Deliverability was dropping and costs were going up. By focusing on our engaged customers, we’ve seen email revenue grow week over week, despite sending fewer emails."

Noah Stone
Co-Founder & CMO

“As a high-growth brand with a small team, we had hit the point where our list became too much to handle manually. Deliverability was dropping and costs were going up. By focusing on our engaged customers, we’ve seen email revenue grow week over week, despite sending fewer emails."

Noah Stone
Co-Founder & CMO

Incremental Email Revenue Lift

Incremental Email Revenue Lift

3.4x

3.4x

3.4x

Revenue per Recipient

Revenue per Recipient

+215%

+215%

+215%

Click Rate Increase

Click Rate Increase

2.8x

2.8x

2.8x

More Case Studies

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AI Customer Segmentation that delivers profitable growth

©2025 Orita Inc. All Rights Reserved.

AI Customer Segmentation that delivers profitable growth

©2025 Orita Inc. All Rights Reserved.

AI Customer Segmentation that delivers profitable growth

©2025 Orita Inc. All Rights Reserved.